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Get the Message: Be "Street Smart” Because Speed Can Kill

On a neighborhood street near the heart of Silver Spring, the region’s Street Smart safety campaign got underway with a dramatic demonstration of the effects of speed on pedestrian and cyclist safety. 

A demonstration on the amount of time and distance required for a vehicle to stop featured “Bobby”, a wire frame model of a 10-year-old child crossing the street and encountering a vehicle traveling toward him at speeds of 25, 35 and 40 miles per hour.  Placed at a fixed point in the street in front of a designated stopping point, Bobby was safe crossing in front of the vehicle traveling at 25 miles per hour, but was not so fortunate crossing when the vehicle was traveling at the higher speeds.  He was struck hard at 35 miles per hour, his body hurled forward, sustaining severe injuries.  At 40 miles per hour, Bobby was struck even more violently.

Fortunately, Bobby is a wire-frame dummy, not one of the 270 actual child pedestrians killed in traffic crashes nationally in 2008.

The highly realistic demonstration showing Bobby being brutally struck was meant to strike a chord with drivers that speed is a major killer. 

View the demonstration and see for yourself.

Still not convinced? Then take a look at this video message used by PEDS, Metro Atlanta's pedestrian advocacy organization.

CATEGORIES: Transportation , Public Safety
POSTED AT: Tuesday, March 23, 2010 | 3:00:00 PM |
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Last edited: 11/8/2010